Great Dane Holding

Great Dane Holding, LLC

63 Investors

Semi-trailer Manufacturing & Logistics Technology

Atlanta, GA

Great Dane is a long-standing American manufacturer of semi-trailers, including dry vans, refrigerated units, and flatbeds. While a leader in industrial manufacturing since 1900, the company has also established a significant presence in logistics technology through its smart trailer telematics platform, FleetPulse.

Products & Team

FleetPulse

Trailer Telematics PlatformSeed

FleetPulse is an OEM-agnostic smart trailer telematics platform designed to provide real-time data and visibility into a trailer's operational status, health, and security. Initially developed for Great Dane trailers, it was spun off into an independent company to serve mixed fleets, transforming trailers from passive assets into connected, strategic components of the supply chain.

Value Proposition

FleetPulse solves the problem of limited visibility into trailer assets by providing actionable data to improve fleet utilization, enhance driver safety, reduce unscheduled maintenance downtime, and increase cargo security.

Pain Points

Customers face challenges such as inefficient fleet utilization due to a lack of asset visibility, costly downtime from unexpected maintenance issues, cargo theft or damage, and difficulties in ensuring compliance and safety.

Real-time GPS tracking of location, mileage, and speedHealth monitoring for tire pressure, ABS fault codes, and light-out detectionCargo security alerts from door open/close sensorsIntegration with third-party systems, such as Thermo King refrigeration units, for a unified data dashboard