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Sports Innovation Lab

Fan behavior research for sports organizations

Raised to date

$5.2M

of $6.2M offered across 2 Form D filings

Still open
$1M
Investors
1
Last filed
Apr 4, 2025

About

Sports Innovation Lab, Inc. is a cutting-edge fan intelligence and market research company dedicated to helping sports organizations comprehend and engage with today's evolving sports fans, referred to as 'Fluid Fans.' By leveraging in-depth analysis of fan behavior and preferences, the company empowers clients to thrive in an ever-changing digital landscape.

The company is distinguished by its use of deterministic, transaction-based data for in-depth analysis, providing more reliable and actionable insights than traditional methods.

Funding

$5.2M round, first sold Jan 2024$4.2M sold$1M still open202420252026
Now
  • EquityFiled Apr 4, 2025Form D/A
    $4.2M/ $5.2M
  • Security to be acquiredFiled Mar 21, 2025Form D
    $1M/ $1M

Product

Fan Intelligence Platform

Market Intelligence

A comprehensive, data-driven market intelligence platform that scrutinizes fan behavior and spending patterns across the sports, media, and entertainment sectors, facilitating a better understanding of modern fan dynamics.

  • Real consumer purchasing data for accurate fan insights
  • Defined audience segments for effective targeted marketing
  • Strategic advisory services for developing fan engagement strategies

Built for

Sports leagues, teams, brands, media companies, and retailers within the sports and entertainment industry

People on file