Grw AI

GRW AI builds Taylor, an AI teammate for B2B sales organizations. Taylor learns a company's business model, sales methodology and customer base, then works autonomously inside existing sales workflows — joining and transcribing calls, drafting follow-up emails, logging notes to the CRM, and telling reps what to do differently based on the company's own methodology. It also analyzes team performance and surfaces gaps to managers, operating inside Slack across channels and DMs. The company was founded in 2023-2024 by Alex McNaughten and Alistair McLeay (Co-CEOs) with Daniel Ash (CTO), and relocated its headquarters from New Zealand to San Francisco.

Acts proactively rather than waiting to be prompted — Taylor identifies gaps and delivers the strategic coaching only a company's best sales managers could give, to every rep, so coaching scales past what a management layer can personally cover.